The Media Network for the Aftermarket

At Babcox Media, we connect brand marketers with niche audiences throughout the automotive, powersports and truck fleet aftermarkets. Our 90-year heritage is built upon our commitment to provide our readers with the industry's most compelling content across a wide range of media.

Explore Our Markets

When we mailed our first magazine in 1920, the B2B media landscape was starkly black and white.

Automotive professionals received relevant industry-related content exclusively through respected trade journals like the industry-leading titles produced by Babcox Media.

Explore Our Heritage

In the last 94 years, that landscape has fundamentally shifted, and we've transformed our brands in turn.

Print is core to our business, but we understand that buyers connect with our content in more ways than ever before. We have expanded our products and services to connect with our niche audiences across a wide array of media.

Explore Our Services

No matter the medium, we strive to serve our readers and our advertisers as The Media Network for The Aftermarket.

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Explore Our Brands