BodyShop Business Podcast Case Study

BodyShop Business has a strong print presence among collision repair facility owners and managers, reaching over 36,000 subscribers each month. In early 2020, BSB’s digital success was thanks to several weekly videos series and highly anticipated daily eNewsletters, delivering news and industry insights to an audience of nearly 20,000 subscribers. When the COVID-19 pandemic hit […]

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Why Content Matters in a Digital World

Think back to when you were in grade school. You are sitting at your desk, holding your favorite purple polka-dot pencil with a green dinosaur eraser that you purchased with your lunch money at the school store. The teacher explains that you will be creating stories, and each story must contain the Five Ws of […]

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Your Audience is Listening: Podcast & Video Interview Opportunities

Social distancing guidelines have recently compelled all of us to get creative with how we connect with others in both our personal and professional lives. This past weekend, I had ‘virtual brunch’ with a friend who lives in LA. We haven’t lived in the same city for over 10 years and never thought to have […]

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Why Video is Significant

By 2021, 81% of all internet traffic will be video and the average person will spend 100 minutes each day watching online video each day.   Video is not only popular, but has great visual storytelling capabilities to help you reach your target audience. We delve into how this medium can help you convey emotion, information, and more: Want to […]

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The BIG READ (and View and Listen)-11/27/19

In this edition of the BIG READ (and View and Listen), Email Marketing Specialist Kelsey Mayer lists random things our team is reading, watching, and writing about that can help you navigate your marketing journey. Kelsey’s BIG READ: A fresh perspective is always helpful when it comes to marketing strategy, especially from the experts themselves. […]

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