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BODYSHOP BUSINESS
BodyShop Business is devoted to helping collision-repair shop owners and managers run more profitable businesses.
The magazine covers all aspects of collision repair, with an editorial focus on management, technical/how-to, industry issues, trends and legislation.
Founded: 1982
Circulation: 60,145
ebsb
ebsb is a monthly, electronic newsletter e-mailed to collision repair shops.
It delivers to shops concise sales and marketing how-to's along with snapshots of industry trends and data.
Founded: June 2001
Circulation: e-mailed to 12,000 collision repair shops
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COUNTERMAN
Counterman is focused on providing the automotive parts distribution industry with both technical and market-driven
information that enables parts professionals to sell more parts, products and services to both the DIFM and DIY markets.
In each issue, the magazine features award-winning editorial that provides product and automotive systems knowledge;
technical data and technological features; information on market and industry trends and complexities; and sales, management and operational strategies.
Founded: 1983
Circulation: 50,000
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ENGINE BUILDER
Engine Builder's content reflects the growing sophistication of the engine building/rebuilding industry, from small-displacement to large off-road applications, from typical
passenger car and light truck to high performance, industrial, commercial, agricultural, marine, etc.
Engine Builder is the only monthly business magazine serving the machine shop, custom engine, performance engine and production engine building markets.
The magazine aids its readers in the profitable operation of their businesses.
Founded: 1964
Circulation: 19,089
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TIRE REVIEW
Tire Review is devoted to the profitability
and business success of tire dealers, providing extensive monthly coverage of various tire, news and business operation tactics.
Tire Review's recipients are key decision-makers in the replacement tire and automotive service market.
The magazine offers the most complete unit coverage and largest total circulation available to marketers.
Founded: 1901
Circulation: 32,060
Performance Tire & Custom Wheel Guide
This is the most comprehensive annual catalog for performance tires and custom wheels available to the tire dealer.
The guide is published annually and is a key resource for yearly dealer purchase decisions and for dealers to use at point of sale.
It features hundreds of tire and wheel manufacturers' listings, including product photos, style numbers/descriptions, contact names, addresses and phone numbers.
Founded: 1983
Circulation: 60,000
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FLEET EQUIPMENT
The ONLY magazine dedicated to the management, specification,
purchase and maintenance of truck equipment, Fleet Equipment
is the "must read" for 61,000-plus trucking industry professionals.
Fleet Equipment readers are experienced fleet managers who
have the authority to specify and purchase trucks, trailers, components
and parts, fuel and oil, tires and wheels, support services
- everything necessary to reduce downtime and meet customer
expectations, and do so cost efficiently and profitably.
Fleet Equipment specifically targets and carefully qualifies
fleet equipment managers - individuals who are personally
responsible for making equipment and maintenance purchasing
decisions.
Founded: 1974
Circulation: 61,571
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TECH GROUP   
With all the new and sophisticated technology in today's vehicles, repair shops are concentrating their services on repair work they are best suited to provide, both profitably and professionally.
The Babcox Tech Group mirrors this concentration with three monthly vertical publications - Brake & Front End, ImportCar and Underhood Service. TechShop complements these magazines
as a quarterly supplement, containing the latest tool and equipment information.
The Babcox Tech Group provides repair shop owners with detailed content to improve their profitability, technical know-how and customer satisfaction.
Founded: 1995
Circulation: 110,000
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BRAKE & FRONT END
Brake & Front End targets high-volume service shops that derive the majority of their revenue from under-the-car repairs. The technical nature of the articles expands the capabilities of master technicians,
yet remains clear enough for less-experienced techs to understand. Articles feature the latest technical information on brake, chassis, exhaust, front end, transmission, front-wheel-drive and wheel alignment work.
Founded: 1931
Circulation: 40,310
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IMPORTCAR
ImportCar readers attribute 71.5 percent of their total sales volume, on average, to service work on import vehicles. Technical features are written by import
specialists who work in the field. Their expertise with specific nameplates provides readers with precise diagnostic, troubleshooting and repair information delivered in a detailed, technical format. The magazine
provides the perfect mix of editorial on undercar, underhood, management and import performance topics.
Founded: 1979
Circulation: 29,190
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UNDERHOOD SERVICE
Underhood Service targets repair shops that derive 50 percent or more of their revenue from the service and repair of under-the-hood systems. The magazine addresses
everything under the hoods of cars and light trucks including electronics, cooling systems, air conditioning, emission controls, fuel systems, internal engine repair, ignition and electrical/charging systems. The magazine's
technical and management editorial is focused on today's independent shop owner and service technician.
Founded: 1995
Circulation: 40,500
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TECHSHOP
TechShop is the best resource for technicians and shop owners who want the latest information on shop equipment and tools. Targeted editorial content explores the major expenditure items that are of
the utmost importance to shop owners and technicians. Published quarterly as a supplement to each of the three Tech Group magazines, TechShop reaches more than 440,000* technicians. (*Includes pass-along readership.)
Founded: 2000
Circulation: 116,500
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TOMORROW'S TECHNICIAN
Tomorrow's Technician is a unique publication, exclusively designed for the core target audience of 17-to-25 year old automotive vocational/technical students.
The content, backed by the editorial resources of Babcox - the leader in automotive service publications - is crafted to address these students, written with them in mind.
The content is also built to support the vocational instructor - expanding his classroom resources with real-world information.
Founded: 2002
Circulation: 51,250
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aftermarketNews.com
Providing comprehensive, market-segmented news and information, aftermarketNews.com is a valuable resource
center that is easy to access and available to the entire industry 24 hours a day. And, the news is timely - delivered via e-mail every business day. Our comprehensive coverage includes interviews with industry leaders, commentary and analysis.
Subscribers receive daily e-mail news deliveries every morning containing direct links to the site. The weekly "Wrap-Up" e-mail
news delivery summarizes the most significant news events of the past week.
The site features an archive of more than 20,000 industry-related articles and news items, an up-to-date Industry Events Calendar, a segmented research report directory, association and website directories and much more.
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AAPEX Today
AAPEX Today is the official daily magazine covering the annual
AAPEX (Automotive Products Expo) show in Las Vegas.
With a circulation of approximately 30,000, the show daily is produced and distributed at AAPEX and SEMA
for the first three days of each show.
AAPEX Today is designed to provide attendees with pertinent daily news, seminars, press
conferences, exhibits, special events and additional information about the industry's premier trade
show and the industry in general.
Daily Coverage Includes:
| Tuesday |
Live coverage of pre-show activities and exhibitor news |
| Wednesday |
Live coverage of Tuesday show events and exhibitor news |
| Thursday |
Live coverage of Wednesday show events and exhibitor news |
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Copyright (c) 2006 Babcox. All rights reserved. Reproduction in whole or in part in any form or medium
without express written
permission of Babcox is prohibited.
Babcox · 3550 Embassy Parkway · Akron, OH 44333
330-670-1234 · (FAX) 330-670-0874
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