The collision repair market includes collision repair facilities (body shops) and the Paint, Body and Equipment (PBE) stores and warehouses that service them with the body/crash parts, paint and chemical products, and ancillary equipment, products and services they use to repair and refinish vehicles to their factory condition. Key to the success of the collision repair facility is the ability to increase shop efficiency and productivity through the use of these products and services, and their own ability to effectively manage the entire repair process in a profitable manner while exceeding the demands of the intense scrutiny they face from insurance providers as well as consumers.
WHO WE ARE
BodyShop Business (BSB) magazine reaches nearly 50,096 collision repair industry professionals. BSB is packed with a variety of information, ranging from business management information and market trend analysis to technical content, industry news and the latest products for collision repairers.
Each edition of BSB features 10 to 12 unique articles that drive traffic to www.bodyshopbusiness.com — a 24/7 resource for collision repair market professionals that boasts more than 80,000 page views per month. The BSB e-newsletter reaches over 30,000 collision repair professionals, delivering breaking news and new product information twice a week.
WHO WE REACH
Owners, managers, and salespeople of collision repair shops receive BSB. We also reach the authorized jobbers and distributors who serve them.
BSB is mailed to more than 50,000 individual locations and over 38,000 owners, partners, presidents, VPs or other company officials.
HOW WE CAN HELP
Let’s start here. Click here to request the BSB Media Kit to learn more about how BSB can connect you with decision-makers in the automotive service industry.
Then, let’s talk. Click here to start a conversation about how BSB fits into your 2013 marketing plans.
